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Archive for April, 2007

Reputation Outranks Optimization

Wednesday, April 25th, 2007

Winter, 2005, the massive Jagger update is happening at Google and here comes the Big Daddy database too. It was a big 3 months. A lot of spam got cleaned up. And something became apparent, Google had decided that a businesses “reputation,” that is, “what others say about a business” should carry more weight than what a Webmaster, designer or SEO can do or say on the page. In other words, (more…)

Bad Ass Blogging

Monday, April 16th, 2007

Today was part II of my presentation about blogging with Word Press. Cindy Turrietta from the eMarketing Talk Show interviewed me for an hour.

We talked about Word Press themes and plugins, links and blogrolls, writing posts and pages and all the features related to each, and about management of comments and comments spam reduction methods. We also talked about Blog marketing, optimization, promotion and subscriber retention.

All in all, I’d have to say that it was a great show.

Here is a link to Part 1 and to Part 2 of “Bad Ass Blogging.”

Come back and leave comments here.

E Marketing Talk Show

Monday, April 9th, 2007

Here’s a great resource online friends. It’s the eMarketing Talk Show founded by Cindy Turrietta, in SanDiego, California. There are some great talks archived here by some really great search marketing minds. You should check it out.

In December, 2006 Cindy had me as a guest and I spoke on Advanced White Hat Search Engine Marketing Strategies.

On March 30, Cindy invited me back. The topic was Bad Ass Blogging Part 1: Using WordPress to Build Search Friendly Websites, which continues this Friday, April 30.

Tune in for part 2. Come back here and leave a comment after the show.

Congratulations to Cindy and Brooke and Todd and Crew and all the presenters!