Category: Search Engine Marketing

Checking Link Popularity

Oh what an important task! What is the best way to see who’s linking to you (or your competitors)? It seems like ages ago now, but you used to be able to check your popularity by using the command line search in Google, link:www.domain.com and see who was linking to … Read more →

Checking Page Saturation

If you have good content, which is helpful to your site visitors, then it is certainly good for you to grow your content. More often than not you can chart the success of a business online and see parallels with the growth of the content on their Web site that … Read more →

Reputation Outranks Optimization

Winter, 2005, the massive Jagger update is happening at Google and here comes the Big Daddy database too. It was a big 3 months. A lot of spam got cleaned up. And something became apparent, Google had decided that a businesses “reputation,” that is, “what others say about a business” … Read more →

Buddha on Search Marketing

During the 6th century b.c. the prophet and founder of Buddhism, Siddhartha Gautama, appeared in northwestern India teaching principles of enlightenment; specifically through meditation techniques and by knowing the Four-fold Noble truth and by practicing the Eight-fold Noble Path in life. One of those noble paths is called “right intent.” … Read more →

Killing Five Birds with one Blog Post

Hey, this blogging stuff is kinda fun! I even started a category called “Rant.” And no one complained when I posted to it. How wonderful! It’s like having a pet turtle or a goldfish or a… hmmm. Today, while I was in a consultation with Lauryn at Jackson Hole Central … Read more →